I am Med I looove Dogs and I just wanted to do more to help my local dog shelter than just donate food. When I read that there is a big audience looking for dog food recipes, I decided to see if an E-Book containing recipes from the internet would also be popular. 

I posted the first edition of my ebook to start and let people know that 20% of the proceeds would go directly to support the "adopt Morrocan animals" Shelter. 

People really responded. Now, at the end of every month, I will put a tally on the website, showing how much money was donated, and I will include lots of pictures of the pet shelter on my social media.